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When Street Savvy opens up, it's typically just a few hours.

You can find us at town events, county fairs and home shopping parties.

Regardless of where we're set up, I get asked the same questions:

“Where are you from?” “Do you have an ‘actual’ store?”

and “Are you corporately owned?”

So, here’s a little bit about myself and my unique boutique.

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I was born and raised in a small town in Nebraska       

where life is simple and hard work is important.

I spent most of my career in retail clothing management, traveling, training managers, opening new stores and my favorite, "merchandising."      I left the corporate world, to raise my children, yet involved myself with several ‘Direct Selling’ businesses - my passion for getting out there and empowering other woman has always been at the forefront of what I do.

Then one day, I decided to open my own boutique!

I sketched out a concept, spent hours researching ideas for interior design, bought racks, merchandise, computer equipment, and security cameras; However, negotiating a lease with shopping center property owners for an actual store front didn't go quite as easy.  Don't get me wrong, they appreciated my enthusiasm, loved my experience, even complimented my concept, but they wanted a large contributing guarantor to back me up.   

I literally gave up.

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Knowing my disappointment, my husband said,

"Lets take your boutique on the road."

So with his help and my vision, we built a little dream boutique inside a

7’x16’ cargo trailer and in May 2017 we opened Street Savvy.

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At the time, not being able to secure an actual store location was    discouraging, but today, proved to be a blessing. 

Our "mobile boutique" is way more fun!

 

Arizona is now home to Street Savvy,

but you'll also find us set up in

Colorado, Nebraska and Wyoming.

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Our Story

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Shelly Steele-Morehead

Owner

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